Privacy Policy
This is the privacy policy of Wild With Consent Limited (company number 09000065), whose registered office is at West Fleetham, Chathill, Alnwick, Northumberland, NE67 5JT, telephone 07796 515957, and e-mail grace@wildwithconsent.com.
1. Introduction
1.1 We have published this policy with the view of engendering your trust in our processes, so that you understand what we do and why, and in order that, if you wish to challenge them, you have information about your rights. This policy is not detailed with respect to all aspects of our processing of personal data because so much depends on the prevailing circumstances. We have given as much information as we can by way of default, and we supplement this where appropriate in our dealings with customers and others.
1.2 Our business consists of operating an online booking platform which connects campers with landowners who have designated sites for campervans in remote unspoilt locations but no facilities.
1.3 The important information set out below concerns our processing of data relating to living individuals by reference to the purposes for which we do so in the context of that business. The information in each section on the basis on which we process personal data; the types of personal data; the categories of individuals; the sources from which we obtain personal data; the disclosure of personal data; and how long we keep personal data, relates to the particular purpose. The same personal data may be processed for more than one purpose, and so for information about that processing, please refer to the relevant purpose.
1.4 The purposes are as follows:
1.4.1 Marketing our services to campers
1.4.2 Marketing our services to landowners
1.4.3 Accepting a customer
1.4.4 Dealing with a customer
1.4.5 Delivering our services to customers which involve processing personal data about others associated with them, such as family members and people accompanying them to a site
1.4.6 Dealing with people who are not customers
1.4.7 Keeping records and accounts
1.4.8 Operating our business
1.5 We have included sections describing your rights, our contact information, and how you can make a complaint.
1.6 In the electronic form of this policy, you can navigate to the sections which are of interest to you by clicking on the description of the purpose or the reference to the section.
2. Marketing our services to campers
2.1 The basis on which we process data
2.1.1 Our business thrives because we take pride in it and provide a first-class service, but the market in which we operate is competitive. To that end, we have a legitimate interest in marketing our services to potential and existing campers.
2.1.2 The steps we take to attract campers bring us directly and indirectly into contact with them to communicate information about our services. We are not intrusive and always respect the wishes of individuals once we are aware of them.
2.1.3 Our marketing includes a membership scheme in which potential and existing campers may register to receive our newsletter and other information about our services, including new locations and our promotions from time to time.
2.1.4 The newsletter may include advertisements and sponsored content of third parties who provide products and services which may be of interest to our campers, such as campervans, off-road vehicles, campervan hire and camping, sports, and leisure goods and services.
2.2 Types of personal data
2.2.1 We process the following classes of personal data in connection with our marketing:
(a) name and contact details, including address, telephone numbers, and email; and
(b) personal interests.
(b) personal interests.
2.2.2 We use this data to:
(a) communicate directly with people via telephone, email, SMS text, and other forms of electronic communication; and
(b) send people our newsletter and other materials about our business, events, and publications.
(b) send people our newsletter and other materials about our business, events, and publications.
2.3 Categories of individual
We process data on individuals who are:
2.3.1 past customers who we think may still be interested in our services, other prospective, and current customers; and
2.3.2 contacts of our members of staff.
2.3.2 contacts of our members of staff.
2.4 Sources of personal data
2.4.1 The people themselves, including via our website.
2.4.2 Social media, including Instagram and Facebook.
2.5 Disclosures of personal data
We do not disclose personal data to third parties in connection with our marketing.
2.6 How long we keep personal data
We keep personal data processed for marketing purposes for so long as we believe the person may be interested in receiving our services.
3. Marketing our services to landowners
3.1 The basis on which we process data
Our business involves connecting campers with landowners and so we have a legitimate interest in marketing our services to potential landowners.
3.2 Types of personal data
3.2.1 We process the following classes of personal data in connection with our marketing:
(a) contact details, including address, telephone numbers, and email;
(b) location of the site;
(c) planning permissions and restrictions; and
(d) photographs uploaded by our hosts to our website.
(b) location of the site;
(c) planning permissions and restrictions; and
(d) photographs uploaded by our hosts to our website.
3.2.2 We use this data to:
(a) communicate directly with people via telephone, email, SMS text, and other forms of electronic communication; and
(b) newsletters.
(b) newsletters.
3.3 Categories of individual
We process data on individuals who are:
3.3.1 owners of land in vicinities where we think our campers may be interested; and
3.3.2 contacts of our members of staff.
3.3.2 contacts of our members of staff.
3.4 Sources of personal data
3.4.1 The people themselves, including via our website.
3.4.2 Social media, including Instagram and Facebook.
3.4.3 Google and Google Maps.
3.4.3 Google and Google Maps.
3.5 Disclosures of personal data
We do not disclose personal data to third parties in connection with our marketing.
3.6 How long we keep personal data
We keep personal data processed for marketing purposes for so long as we believe the person may be interested in becoming one our hosts.
4. Accepting a customer
In this section we use the word customer to refer to a potential camper or landowner host.
4.1 The basis on which we process personal data
Where we are asked to provide our services, there are preliminary steps we take for the purpose of entering into the contract with our customers. Our process for doing so is described in our terms of business, which are available https://wildwithconsent.com/terms-and-conditions.
4.2 Types of personal data
In all cases we collect the name of our individual or the organisation the person represents, and their contact details, roles, and responsibilities.
4.3 Categories of individual
4.3.1 Individuals who purchase or use our services and any people accompanying them to the site.
4.3.2 Owners of land, their agents, and contractors, and the shareholders, directors, officers, employees, agents, and contractors of companies or other bodies owning land.
4.4 Sources of personal data
4.4.1 In the case of a camper, the individual who makes the booking.
4.4.2 In the case of a landowner:
(a) the people themselves, including via our website; and
(b) social media, including Instagram and Facebook.
(a) the people themselves, including via our website; and
(b) social media, including Instagram and Facebook.
4.5 Disclosures of personal data
In most cases, the acceptance of a customer is a formality, and we do not disclose the information we obtain to anyone else except in the course of providing our services (see section 5 (Dealing with a customer)).
4.6 How long we keep personal data
We keep all information for as long necessary to provide our services, and afterwards in accordance with our policy on record keeping and accounts (see section 8 (Keeping records and accounts)).
5. Dealing with a customer
In this section we use the word customer to refer to a potential camper or landowner host.
5.1 The basis on which we process personal data
Once a customer has entered into a contract with us, we are able to supply our services and process personal data about them for the purpose.
5.2 Types of personal data
The nature of the information we need to provide our services is reflected in the questions we ask in correspondence and email, collect on-line, or when meeting you or others in person or speaking on the telephone. However, we do not collect information for which we do not have a reasonable need to supply our services.
5.3 Categories of individual
5.3.1 Individuals who purchase or use our services.
5.3.2 Directors, officers, employees, and other representatives of a customer and its shareholders.
5.4 Sources of personal data
5.4.1 We collect information from the individual concerned and use information we have collected in the course of our other activities so far as it is reasonably required for our dealings with the customer.
5.5 Disclosures of personal data
We disclose personal data where and to the extent reasonably required in the course of providing our services.
5.6 How long we keep personal data
We keep personal data relating to customers only where and for so long as it is necessary to provide our services and afterwards in accordance with our policy on record keeping (see section 8 (Keeping records and accounts)).
6. Processing information about others when dealing with a customer
6.1 The basis on which we process personal data
It is in the legitimate interests of our business to process personal data relating to people other than our customers where necessary to supply our services.
6.2 Types of personal data
The nature of the information we need to provide our services is reflected in the questions we ask in correspondence and email, collect on-line, or when meeting you or others in person or speaking on the telephone. However, we do not collect information for which we do not have a reasonable need to supply our services.
6.3 Categories of individual
Officers, employees, agents, contractors, shareholders, suppliers, and any other third party relevant to our business.
6.4 Sources of personal data
We may collect information from the individuals themselves and other sources involved when we are dealing with a customer.
6.5 Disclosures of personal data
We may disclose information to our customers.
6.6 How long we keep personal data
We keep personal data only where and for so long as it is necessary to provide our services and afterwards in accordance with our policy on record keeping (see section 8 (Keeping records and accounts)).
7. Dealing with others
7.1 The legal basis on which we deal with people who are not customers or associated with the supply of our goods and services depends on the circumstances. In all cases we make sure that we have a legitimate reason to do so in connection with our business.
7.2 We communicate and deal with all manner of people, including suppliers and competent authorities. In the course of doing so, having regard to the nature and purpose of those dealings, we will obtain and process personal data. We do not use the data for any purpose other than for which it was given to us.
7.3 In some situations, we report matters to law enforcement agencies, including the police, for the prevention and detection of crime.
8. Keeping records and accounts
8.1 The basis on which we process data
We have a legitimate interest to keep all records relating to our business for our internal and compliance purposes and to deal with queries, complaints, or claims which may arise.
8.2 How long we keep your personal data
We keep personal data only where and for so long as it is necessary to provide our services and to conduct our business, and afterwards for so long as necessary to meet our legal or regulatory obligations and in relation to claims which could be made against us. Our normal practice is to keep information for at least six years.
9. Operating our business
9.1 Scope of this section
This section is concerned with the systems we use to process personal data and our processing of personal data for internal purposes. It is not concerned with the type of data, the categories of individual on whom we process data, the classes of data, the sources and disclosures of data, nor the period of time which we hold data. For information on those topics, please consult the purpose for which we process the data in the question.
9.2 Operating systems and networks
We process personal data using the following principal systems:
9.2.1 Office 365
9.2.2 Mailchimp
9.2.3 Sendinblue
9.2.4 Bubble
9.2.2 Mailchimp
9.2.3 Sendinblue
9.2.4 Bubble
9.3 Cookies
We use tracking pixels on the website for Facebook and Google. This helps us to understand how people are interacting with our website. If you choose to opt out of cookies on our website a tracking pixel won’t be used.
10. Your rights
You have several rights under data protection law in relation to how we process your information. These are identified below. More information can be obtained from the Information Commissioner’s website at www.https://ico.org.uk
10.1 No charge
We cannot charge for providing you with information when you exercise your rights, except that we may charge a reasonable fee based on our administrative costs to provide you with additional copies where requested in connection with a request to access your data, or where we can demonstrate that your requests are manifestly unfounded or excessive. In the latter case, we may alternatively refuse to act on your request.
10.2 To be informed
You have the right to know what personal data we process and to be provided with access to the information, subject to the need to protect the interests of others as appropriate. If you wish to receive a copy of the personal information we hold on you, you may make a subject access request. We invite you to do so via the email address below.
10.3 Request that your personal information be rectified
If your personal data are inaccurate or incomplete, you can require that they be corrected.
10.4 Erasure
You can ask for your information to be deleted or removed if there is not a compelling reason for us to retain it.
10.5 Restrict processing
You can ask to block or suppress the processing of your personal data for certain reasons. This means that we are still permitted to keep your information but only to ensure we do not use it in the future for those reasons you have restricted.
10.6 Data portability
You are entitled to a copy of your personal data for your own purposes to use across different services. In certain circumstances, you may move, copy, or transfer the personal information we hold to another company in a safe and secure way.
10.7 Data breaches
If we are subject to a breach of security which is likely to result in a high risk to individuals about whom we hold data, we must communicate the breach to the individuals concerned without undue delay. In some cases, this may be done by public communications. This right is subject to certain exceptions where measures have been taken to protect the information.
10.8 Objecting and withdrawing consent to processing
10.8.1 You can object to our processing your personal data where it is based on our legitimate interests, in which case we can no longer process the personal data unless we demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.
10.8.2 You can object to our use of personal data relating to you for our direct marketing.
10.8.3 Where we process personal data with your consent, you can withdraw it at any time.
10.8.3 Where we process personal data with your consent, you can withdraw it at any time.
11. Contact information and complaints
11.1 If you have any questions about this policy, the personal data we will obtain and process about you, wish to make a subject access request, or you wish to complain about our handling of personal data relating to you, please email us at grace@wildwithconsent.com.
11.2 If we are unable to resolve your compliant to your satisfaction, you could refer the matter to the Information Commissioner’s Office. Here is a link to the website, www.https://ico.org.uk. You may even have a claim in the courts.
Date: 01/03/2023
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